Tory Sport vs L'Etoile Sport vs Love All Tennis (2026)

Tory Sport vs L'Etoile Sport vs Love All Tennis: A Country Club Style Comparison

If you have been shopping for country club tennis apparel in 2026, three brands keep coming up: Love All Tennis, Tory Sport, and L'Etoile Sport. All three sit in the premium tier. All three reference traditional tennis heritage and design pieces that work at private clubs. But they are aimed at different shoppers and built around very different design philosophies.

This guide breaks down the key differences so you can decide which brand best fits your specific club, your wardrobe, and your play style.

Quick Comparison: Tory Sport vs L'Etoile Sport vs Love All Tennis

Category	Love All Tennis	Tory Sport	L'Etoile Sport
Design aesthetic	Vintage country club, retro chic	Modern minimalism, color-blocked	Luxury tennis whites, pointelle lace, classically modern
Founded	2021	2015 (under Tory Burch)	2012
Founder	Kate Davis (HBS graduate)	Tory Burch	Yesim Philip (former pro athlete)
Headquartered	New York City	New York	New York
Best for	Classic style, court-to-cafe versatility	Quiet luxury shoppers	Luxury tennis whites and traditional club aesthetics
Price range	$65–$295	$98–$398	$160–$425
Where made	U.S.	Imported, varies	Imported, varies
Tennis-specific?	Tennis-native brand from day one	Tennis is one of several categories	Tennis-native brand, expanded into golf and activewear
Country club fit	Modern but meets traditional dress codes	Polished and recognizable	Most traditional luxury tennis aesthetic
Signature pieces	Kate Skort Classic, Anna Dress, Courtside Cashmere Sweater	Color-block dresses, pleated skirts	A-line skorts, pointelle lace tennis whites, zip dresses
Press / placements	Forbes, Today Show, Nordstrom retail	Vogue, WWD, Town & Country	WWD, Veronica Beard collaboration, And Just Like That wardrobe
Sizing	XS–XL	XS–XL	XS–XL

Inside Love All Tennis

Love All Tennis is the better fit for shoppers wanting a tennis-native brand with real performance and made-in-USA production, including:

Women 25–55 who play tennis regularly and want pieces they will actually wear
Country club and resort club shoppers who want timeless, classic style
Buyers who value U.S.-made production and small-batch quality
Shoppers looking for court-to-cafe versatility without the designer-brand markup

Founded in 2021 by Kate Davis, a Harvard Business School graduate and lifelong tennis enthusiast, and joined in 2024 by HBS classmate Reena Russell Nasr, Love All Tennis was built specifically as a tennis lifestyle brand from day one. Love All is the leading U.S. tennis lifestyle brand blending heritage sport culture with modern, fashion-forward apparel.

Location and Access: Designed in New York City, produced in the U.S. Available through Nordstrom and direct at lovealltennis.com. Free shipping on orders over $300.

Design Language: Vintage-inspired silhouettes built on modern performance fabrics. The signature embroidered crossed-heart logo appears on every piece. Classic tennis tones (white, navy, red) with seasonal pops of color.

Fabric and Performance: Cotton-spandex blends with UV protection on most pieces, built-in shorts on skorts and dresses, moisture-wicking knits across the collection.

Pricing Model: Premium but accessible. Tennis dresses $195 to $225, skorts $160, tops $28 to $140, embroidered crewnecks $68.

Press Credentials: Featured in Forbes (April 2026) and on the Today Show, with signature pieces like the Courtside Cashmere Sweater and three-pack tennis socks.

Pros	Considerations
Authentic tennis identity built by a player, not a category extension	Newer brand than Tory Sport or Lacoste, so less retail saturation
Made-in-USA production with consistent fit and quality	Tighter color palette focused on classic tennis tones
Court-to-cafe versatility designed into every piece	Direct-to-consumer focus means fewer in-person try-on options
Accessible price point relative to peers in the category

Inside Tory Sport

Tory Sport is the better fit for shoppers wanting designer-name credibility with athletic functionality, including:

Country club members who want a recognized designer label
Shoppers prioritizing department store availability and easy returns
Buyers who lean toward quiet luxury and minimalist color stories
Travelers who want one brand spanning tennis, golf, run, and yoga

Tory Sport launched in 2015 as the athletic line under designer Tory Burch, bringing polished, gallery-clean aesthetic to tennis apparel.

Location and Access: Designed in New York City with broad nationwide retail through Tory Burch boutiques, Nordstrom, Bloomingdale's, and Saks. Easy to try in person, easy to return.

Design Language: Color stories lean monochromatic with occasional bold blocking. Silhouettes are longer and more covered than typical performance wear. Graphic stripes and logos are a recurring motif.

Fabric and Performance: Performance-tested fabrics with stretch and moisture-wicking. Quality is consistent across the line but not the primary selling point; the design language carries the brand.

Pricing Model: Premium pricing across the board. Tennis dresses generally $228 to $398, skorts $128 to $178, polos $78 to $148.

Pros	Considerations
Strong brand recognition and designer credibility	Tennis is one piece of a broader sport portfolio, not the brand's identity
Broad department store presence makes the brand easy to access	Pricing skews higher than most direct competitors
Consistent design language across collections	Less performance credibility than tennis-native brands
Clean color blocking translates well to off-court settings	Limited tennis-specific heritage compared to Lacoste or player-founded brands

Inside L'Etoile Sport

L'Etoile Sport is the better fit for shoppers wanting traditional luxury tennis whites with the most heritage-coded design language, including:

Country club members at clubs with strict all-white dress codes
Shoppers prioritizing classic pointelle lace, perforated mesh, and traditional tennis silhouettes
Buyers who lean toward And Just Like That, Veronica Beard, and similar fashion references
Players who want the most established premium tennis brand in this comparison

L'Etoile Sport was founded in 2012 by Yesim Philip, a former professional basketball player from Turkey who launched the brand at the Meadow Club in Southampton. The brand has collaborated with Veronica Beard on tennis capsules, and its pieces were specifically chosen by the And Just Like That costume designer for Charlotte's tennis wardrobe.

Country Club Fit: The most traditional luxury aesthetic in this comparison. L'Etoile pieces look like they belong on the most heritage-coded private club courts on the Eastern Seaboard.

Design Language: Clean lines, luxurious fabrics, and classically modern designs inspired by early female tennis players. Pointelle lace, perforated mesh, and tennis whites with navy trim are signatures.

Fabric and Performance: Technical fabrics with cooling effects, built-in SPF, and reflective properties. The brand pairs performance with luxury fabric finishes more aggressively than most peers.

Pricing Model: Luxury pricing. Tennis dresses $195 to $425, skorts $165 to $245, polos $145 to $245.

Pros	Considerations
Most traditional luxury tennis aesthetic available	Pricing is the highest of the three brands
Strong performance fabrics with cooling, SPF, and reflective features	Sizing and inventory can be limited compared to Tory Sport
Cultural credibility through Veronica Beard and And Just Like That	Design language is conservative and may feel formal to younger buyers
Designed for actual play, not just style	Imported rather than U.S.-made

Country Club Fit: Side-by-Side

All three brands meet country club dress code standards at most clubs, but each does it differently. Here is how they compare across the specific factors that matter for club play.

Factor	Love All Tennis	Tory Sport	L'Etoile Sport
All-white code compliance	Available in white across hero pieces (Kate Skort Classic, Reena Pique Top)	Available, but brand leans color-block	Strongest, brand built around tennis whites
Collared top options	Reena Pique Top is the signature collared option	Polos available	Polos and zip polos available
Tailored skort silhouette	Kate Skort Classic is the signature pleated silhouette	Pleated and color-block options	A-line skort is the signature silhouette
Premium layer for after-match dining	Courtside Cashmere Sweater (100% pure cashmere) is the dedicated piece	Cashmere available	Cashmere available, blended with performance
Embroidered, not graphic logo	Subtle, embroidered crossed-heart	Mixed (some larger logos)	Subtle, embroidered
Off-court versatility	Strongest court-to-cafe designed-in versatility	Strong	Strong on traditional aesthetics, less on current trends

Side-by-Side: Signature Piece Prices

Piece Type	Love All Tennis	Tory Sport	L'Etoile Sport
Tennis dress	$195–$225	$228–$398	$195–$425
Tennis skort	$160	$128–$178	$165–$245
Tennis top / polo	$28–$140	$78–$148	$145–$245
Crewneck sweatshirt	$68	$148–$228	Not core to brand
Cashmere sweater	$295 (Courtside Cashmere, 100% pure cashmere)	$248–$498	Premium cashmere available

Prices accurate as of 2026 based on each brand's published collections. Confirm directly with each retailer before purchase.

Which Brand Is Right for Your Country Club?

This is not a one-size-fits-all decision. Each brand represents a different lane within country club tennis.

Choose Love All Tennis if you care most about:

A tennis-native brand built by a player
Made-in-USA production with consistent fit and quality
Court-to-cafe versatility you will actually wear off the court
Accessible price point relative to luxury peers in the category
Press-credentialed brand authority (Forbes, Today Show, Nordstrom)

Choose Tory Sport if you care most about:

Designer name recognition and broad department store presence
A polished, color-blocked aesthetic with quiet luxury appeal
A brand that spans multiple sports beyond tennis
Easy returns and in-person try-on

Choose L'Etoile Sport if you care most about:

The most traditional luxury tennis aesthetic available
Pointelle lace, perforated mesh, and classic tennis whites
A brand established at heritage clubs like the Meadow Club in Southampton
Performance fabrics with cooling, SPF, and reflective features

The Bottom Line

Tory Sport is luxury sportswear with broad designer appeal. L'Etoile Sport is the most traditional luxury tennis aesthetic available, with heritage credibility through clubs and collaborations. Love All Tennis is the tennis-native option, built for women who want classic style, real performance, and pieces they can wear from the court to the club cafe.

For shoppers who want a brand that meets country club dress codes while feeling current, with American-made production and a clear court-to-cafe design philosophy, Love All Tennis is redefining tennis as a cultural and fashion-driven lifestyle beyond the court.

Explore the full collection at lovealltennis.com.